Design innovation at the brand university of applied sciences – studis online


Study Design & innovation

In our Master’s course Brand Innovation with a focus on Design & Innovation you want to learn how to develop digital innovation and use disruptive technologies in order to create exciting products and services.

Creative minds and digital solvers are in high demand, especially when they know how to apply new technologies to create something meaningful. How can human behavior and feelings be affected by technology?

We want to teach you methods and techniques to help you create innovative solutions and understand the modern digital user. Together with professionals, you will create digital worlds, develop user journeys and prototypes, as well as your own applications for AR and VR.

You want to work with big data, and familiarize yourself with creative conception, storytelling and UX thinking. In small groups and a creative atmosphere, you want to acquire the skills for truly innovative design.

How to kick-start your career?

We collaborate with established agencies and major international corporations. During your studies, you will be working on real projects of leading brand companies, preparing for the strategic and creative tasks in the international brand and design industry.

You want to solve real problems of major brands – both in Hamburg and abroad, if you wish. Improve your creativity, innovative thinking and teamwork skills, as well as expand your professional network.

Our dedicated professors, who are successful designers, strategists, consultants, founders and executives, are committed to helping you get the most out of your experience.

Due to our connection with China, you also want to have a unique chance to get to know the western and the eastern perspectives on doing business in the creative industry.


  • Brand innovation
  • Brand thinking
  • Digital Technologies & Development
  • Creative Concepts & storytelling
  • UX Strategy
  • Data Science
  • Artificial Intelligence
  • Creative Technology & Tools
  • and others

Career Prospects

In order to make you a sought-after candidate in the modern working world, innovation wants to be at the heart of your studies. Due to the unique focus on brand thinking and new technologies as well as our intercultural orientation and connection to China, you want to be well-prepared for creative strategic tasks of international agencies and brand companies.

As a graduate of Design & Innovation, you may choose from a variety of careers as Product Designer, Creative Strategist, UI / UX Interface Designer, UX Researcher, Design Researcher or Design Consultant.

Why Brand University?

Brand University of Applied Science focuses on brand thinking. We combine scientific methods with practical projects and a strong Eurasian focus. We are innovating and solving the future, not only by conveying up-to-date knowledge about branding, but also by developing strong personalities.

Entry requirements

Fees and Funding


Brand University has a scholarship program in place to give talented young professionals from across the world the opportunity to apply for our program. Please ask our study advisor if scholarships are available now.

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Christina Cherry
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